The technology and tourism industries are the largest and most competitive markets.
$52,220 Average annual income 
50,000 People work in the technology industry in the San Francisco area 
44 Average hourly workweek 
76,834 Jobs are supported by tourism 
The city has a diverse landscape — both geographically and culturally.
864,816 People call San Francisco home 
6.2% Of the population are LGBT 
43 Number of hills in San Francisco 
$4,487 Average rent for a two-bedroom apartment 
If you wanted to try a new restaurant every day for a year, San Francisco could easily accommodate your changing palate.
25+ Major motion films have featured the Golden Gate Bridge, including “Rise of the Planet of the Apes,” “Star Trek,” and “The Love Bug” 
15,550 lbs Weight of a San Francisco Cable Car. The cars are the only moving national historic monument. 
938 ft Height of Mount Davidson, the highest point in San Francisco 
39.3 Number of restaurants per 10,000 households in San Francisco, more than any other American city 
Get the inside scoop on what it’s really like living in San Francisco, as told by locals.
VP of Strategic Partnerships at Hackbright Academy
Time spent in San Francisco
Seven years. I went to college at UC Berkeley and ended up living all over the Bay Area for my jobs. I lived in San Francisco before moving back to Berkeley, but I commute to the city for work every day.
Yes, it’s expensive
You have to get used to $5 cold-brew coffees. Everything is specialty, handmade, or artisan — and you will stand in a long line for it; that’s just what you do. But San Francisco has great markets, great parks, and great outdoor activities. There are lots of tech events to go to. And if you’re a foodie, this is heaven on earth.
Best neighborhoods, IMO
I’d skip the Mission — it’s over-gentrified, and the things we all used to love about it are going away. Hayes Valley is not as gentrified yet, and it’s a great place for bar- and restaurant-hopping. South of Market (SoMA) is very convenient for people who work in tech. I’d really recommend moving across the Bay to Oakland or Berkeley — they’re less expensive and still commutable. The scene there is more ethnically diverse and culturally interesting, and I think they actually have better food! They’re the Brooklyn of the Bay Area.
You’re not a local if …
You say “Frisco” or “San Fran.” You want to go to Union Square. You stand in line for the cable car at the beginning or end of the route when you can catch it two blocks up without any line at all. You go shopping at the Ferry Building Marketplace on a Saturday.
The dating scene
I think it’s as hard to date in San Francisco as it is in New York City. There are a lot of ambitious entrepreneurs who are too busy working on their start-ups. Also, lots of socially awkward engineers — you have to move very slowly with them. Everyone is on apps trying the next hot dating thing — my current favorites are Coffee Meets Bagel and Hinge, but a lot of people are still on OK Cupid, because that’s the biggest pool. I think your best chance is still searching offline — going to parties and meeting friends of friends.
Favorite day trip
Point Reyes National Seashore, an hour north. My sister and I love to hike on the dog-friendly beach or do a nine-mile, round-trip hike to Tomales Point (the views are worth it) and have a picnic at the end there, or reward ourselves with oysters at the Marshall Store.
Marketing Manager for the San Francisco Gay Men’s Chorus, and Head of Publicity for Toolshed, Inc., a digital marketing firm for musicians and record labels
Time spent in San Francisco
Six years. My then-boyfriend and I were looking for a place to settle down. I had majored in art history, and I was excited by the West Coast art scene. Also, I loved how LGBT-strong San Francisco was. All those qualities made it a great place for me.
What are some unique local customs living in San Francisco?
One of my favorite events is the Bay to Breakers 12K race, where it feels like the entire city’s population of young adults attends, and in the craziest costumes and outfits. Last year, my friends went as characters from Alice in Wonderland. Another only-in-San Francisco event is Opera in the Park, where the San Francisco Opera live-casts a performance for free at AT&T Park, home to the Giants. It’s a great way to enjoy both opera and a ballpark hot dog.
After work to-do list
I really love music and concerts, so I try and catch shows at my favorite venues: The Independent, The Fillmore, Verdi Club, Hemlock Tavern, Swedish American Music Hall, and Hotel Utah. My favorite nonmusic activities are shopping on Valencia Street, catching a movie at the Castro Theatre, enjoying brunch at St. Francis Fountain, and exploring Golden Gate Park.
The job scene
Obviously tech is a big employer here, but a bunch of my friends are finding success with jobs in human resources and nonprofits. And there are always tons of new restaurants and cafés opening, which are constantly looking for quality servers, bartenders, and baristas.
The dating scene
San Francisco is tough for straight girls, but straight guys have good success. Those in the LGBT community complain how flaky potential partners are and how many of them are in open relationships, but that’s part of San Francisco’s charm — we’re very much an “anything goes” city. Be adventurous, or you risk missing out on some potentially great experiences and dates.
The political scene
San Francisco prides itself on being quite progressive when it comes to social and urban issues, and generally folks try to out-liberal each other on those. Sometimes it makes it feel a bit like a political bubble, but I’d take progressive over conservative any day.